Strategy to host ‘Bitcoin for Corporations’ summit in Las Vegas

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Tue, February 24, 2026 at 7:00 AM GMT+9 3 min read

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Strategy Inc., the world’s largest corporate holder of Bitcoin, is set to host its annual ‘Bitcoin for Corporations’ conference in Las Vegas from Feb. 23 to Feb.26, gathering top financial executives to discuss the next phase of institutional crypto adoption.

As corporate Bitcoin holdings mature, the summit at The Wynn Las Vegas aims to move beyond theoretical discussions and into the practical execution of strategies for integrating digital assets onto company balance sheets.

Related: 5 things we learned from Michael Saylor’s Strategy earnings call

A watershed moment for institutional adoption

In a statement, Strategy CEO Phong Le highlighted the explosive growth in corporate adoption, setting the stage for the company’s largest gathering to date.

“Bitcoin for Corporations is back for year six in Las Vegas, marking our largest gathering to date. In 2025, the number of public companies worldwide holding Bitcoin on their balance sheets nearly tripled to approximately 200, many of whom will be attending and speaking,” said Le.

“Looking ahead to 2026, Digital Capital, Digital Credit, and Digital Money will reshape finance for individuals, institutions, corporations, and banks. We look forward to hosting everyone,” Le added.

Strategy’s current Bitcoin holdings total 717,722 after the company bought 592 bitcoin for $39.8 million last week. The latest purchase marked its 100th bitcoin acquisition announcement.

Related: BTC Inc. CEO David Bailey wants to take the MicroStrategy model global

Inside the agenda

The conference agenda is specifically curated for financial leaders, with a sharp focus on capital efficiency, risk management, and valuation.

The sessions will be led by prominent figures from both the crypto and traditional finance worlds.

Highlights include a keynote from Strategy’s Founder and Executive Chairman, Michael J. Saylor, and a series of roundtable discussions featuring executives from major institutions like Morgan Stanley, Citi, Metaplanet, Strategy, and Moelis & Company. Key topics will include:

Valuing Bitcoin Treasury Companies with equity analysts from Benchmark, BTIG, and TD.

Institutional Risk Management and yield enhancement methods featuring leaders from Bitwise, Strive, and Two Prime.

The evolving regulatory and legal landscape for 2026, with experts from top law firms.

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The network effect

Underlining the event’s practical focus, the summit will also feature an update from the ‘Bitcoin For Corporations’ (BFC) executive network, a peer-to-peer group for companies actively pursuing a Bitcoin strategy.

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“Strategy World 2026 is where the corporate Bitcoin playbook moves from theory to execution. The Bitcoin for Corporations track at Strategy World is the premier gathering of leaders who are playing a role in advancing institutional bitcoin adoption and BFC is thrilled to be a part of the event again this year,” said George Mekhail, Managing Director, Bitcoin for Corporations, BTC Inc.

The network provides ongoing education and resources to help leadership teams navigate the complexities of integrating Bitcoin onto their balance sheets with confidence and long-term discipline.

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Bitcoin’s attempt at a recovery stalled during Monday’s U.S. trading session as a broader selloff in risk assets dampened investor sentiment. After a sharp weekend decline — including a two-hour crash on Sunday evening — the cryptocurrency is currently trading near $64,525.

Bitcoin is now navigating significant technical weakness, sitting 47% below its all-time high of $126,080. This downturn marks a historic bearish streak.

Bitcoin has recorded its first-ever run of six consecutive negative weekly closes and has remained below its 100-week moving average for six weeks straight. After failing to clear resistance at $71,800 last week, the price broke through thin liquidity over the weekend, falling from the $67,000 range to its current levels.

Related: ‘The Big Short’ Burry who bought Apple in 1998 has one dire regret

This story was originally published by TheStreet on Feb 23, 2026, where it first appeared in the MARKETS section. Add TheStreet as a Preferred Source by clicking here.

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