At this stage, many people want to become KOLs, but their desire for quick success leads them down the wrong path.

"Many people want to be KOLs for project collaborations and content partnerships, but accounts built through shortcuts won't be effective unless they engage in offline networking with agencies and project teams. Otherwise, the value of superficial traffic is limited."
Whether you're a newcomer or a mid-tier influencer, you need to focus on a niche or project to establish your positioning.
It's just like: