What tricks are being played in the current social platform incentive systems? To put it plainly, it's just stacking traffic and relying on algorithms. How to best exploit the algorithm system? Two words—chicken soup and jokes. Chicken soup is everywhere, and those inspirational articles are simply outstanding. Instead of being forced to scroll through these things, it's better to have some interesting jokes for fun and entertainment. No matter how much the algorithm is tinkered with, it should at least make users feel comfortable.