One of the Big Four accounting firms, PwC, is changing its strategy.
Recent news shows that this longstanding professional services firm is shifting from a cautious stance over the years to increasing its investment in the cryptocurrency sector. What is driving this change? The obvious move at the U.S. government level— a group of pro-cryptocurrency regulatory officials are in place, Congress is pushing forward legislation like the "Genius Act" for digital asset regulation, and the policy environment is gradually becoming clearer.
Paul Griggs, head of PwC US, recently stated very plainly:
The new regulatory framework (including the "Genius Act" and rules related to stablecoins) will strengthen market trust in digital assets; the trend of asset tokenization is unstoppable, and PwC wants to be part of it; the policy stance of the Trump administration on crypto has given companies the confidence to enter this space long-term.
What does this reflect? The traditional financial professional service system is officially "getting on board." As leading institutions begin to adjust their direction, it indicates that the regulatory framework is gradually being completed, and cryptocurrencies are moving from wild growth to a regulated path. The participation of such institutions accelerates the mainstreaming process of this field.
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HypotheticalLiquidator
· 01-08 05:16
PWC's move... to put it simply, it's just because the trend has changed that they dare to act. The question is, how long can the policy dividends last? Once the wind shifts, these big institutions will run faster than anyone else.
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GateUser-6bc33122
· 01-07 14:30
PwC has started to get involved, and now major institutions really can't sit still... With the Trump effect boosting, it feels like the crypto world is about to take off.
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MissedTheBoat
· 01-05 05:58
PWC has started to change its tune, it seems this wave is really coming.
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NotGonnaMakeIt
· 01-05 05:58
Is PwC really going all in? It shows that big institutions see the opportunity, I better quickly increase my position.
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UnluckyMiner
· 01-05 05:57
PWC has entered the market, this time it's really going to take off...
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RektRecorder
· 01-05 05:55
PwC has started accumulating BTC. Is traditional finance being forced to jump on the bandwagon or is it really attractive? Anyway, I think the policy trend has indeed changed.
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CoffeeOnChain
· 01-05 05:49
PwC has started all-in, this is really happening... Traditional giants are gradually getting on board, this wave of BTC is indeed stable.
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FallingLeaf
· 01-05 05:39
PWC is about to officially recognize crypto? Damn, traditional finance really can't sit still anymore.
One of the Big Four accounting firms, PwC, is changing its strategy.
Recent news shows that this longstanding professional services firm is shifting from a cautious stance over the years to increasing its investment in the cryptocurrency sector. What is driving this change? The obvious move at the U.S. government level— a group of pro-cryptocurrency regulatory officials are in place, Congress is pushing forward legislation like the "Genius Act" for digital asset regulation, and the policy environment is gradually becoming clearer.
Paul Griggs, head of PwC US, recently stated very plainly:
The new regulatory framework (including the "Genius Act" and rules related to stablecoins) will strengthen market trust in digital assets; the trend of asset tokenization is unstoppable, and PwC wants to be part of it; the policy stance of the Trump administration on crypto has given companies the confidence to enter this space long-term.
What does this reflect? The traditional financial professional service system is officially "getting on board." As leading institutions begin to adjust their direction, it indicates that the regulatory framework is gradually being completed, and cryptocurrencies are moving from wild growth to a regulated path. The participation of such institutions accelerates the mainstreaming process of this field.