2026-01-04 15:20:40

The Double Holiday event has been quite popular. Data shows that this round of activity attracted over 48,000 new wallet addresses participating in transactions, accounting for more than 30% of the platform's total users, indicating a strong new user acquisition. What's more noteworthy is that these new users are not just casual participants; they contributed over 2.1 million transactions, making up 38.3% of the total transaction volume. It seems that the activity has significantly boosted user engagement beyond expectations. However, the key question is how many of these users will remain engaged after the event ends. Will they continue trading on the chain, or will they disappear once the event is over? Follow-up data will be very telling.

View Original

This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.

20 Likes

Reward
20
10
Repost
Share

Comment

0/400

AirdropSweaterFan

· 16h ago

The activity data looks good, but I'm more concerned about how many of these 48,000 new wallets will be retained. It seems that most of them are just here to take advantage of promotions.

View OriginalReply0

Degentleman

· 01-06 20:22

Although new user activity is skyrocketing, the real test is coming—after the event, can we retain this wave of users? That's when the true test begins.

View OriginalReply0

WhaleMinion

· 01-04 17:02

New user activity is indeed strong, but I just want to know if it will all revert to the way it was overnight after the event ends.

View OriginalReply0

Degen4Breakfast

· 01-04 15:50

Is the activity of new users this intense? It depends on how many can be retained to consider it a win --- 38.3% of trading volume is promising, but I've seen too many cases where activity drops off right after the event --- 48,000 new wallets... this number looks good, but I'm just worried it's just wool parties coming to scalp the wool --- The key is retention; popularity doesn't equal retention, everyone understands this principle --- The user acquisition is quite strong, but whether the momentum can be sustained is the real question

View OriginalReply0

SchrodingerWallet

· 01-04 15:49

With such high activity from new users, it feels a bit fake. Will they really stay after the event ends?

View OriginalReply0

TokenToaster

· 01-04 15:49

Retention rate is the real test. This wave of new users is highly enthusiastic, but don't forget the tactic of running away after the event ends.

View OriginalReply0

MidnightSeller

· 01-04 15:49

New users are so active; it would be embarrassing if they all run away right after the event ends.

View OriginalReply0

PseudoIntellectual

· 01-04 15:48

New user activity is truly incredible, with over 2.1 million transactions hitting the cap. However, the real test is the retention rate afterward—what I'm worried about is that users might leave right after the event ends.

View OriginalReply0

VCsSuckMyLiquidity

· 01-04 15:33

New user activity is skyrocketing, but I bet five bucks that this round of events will end abruptly, and if the retention rate reaches 15%, I'll consider it a win.

View OriginalReply0

MevWhisperer

· 01-04 15:29

New user activity is okay, but to be honest, retention is the key, otherwise it's just fireworks.

View OriginalReply0