To be honest, I really regret not getting into football tokens ahead of the 2022 World Cup. I watched others make money while I didn’t even get a taste.

Now, there’s still more than a year before the 2026 World Cup, and this time it’s the first-ever tri-nation event—hosted by the US, Canada, and Mexico, with matches starting in June. From a timing perspective, now until Q1 next year should be the key window to get in early on fan tokens.

The strategy for these football-related tokens isn’t complicated: start accumulating 3-6 months before the tournament, and gradually sell off in batches around the emotional peak before and during kickoff—don’t get greedy for that last surge. Take SANTOS, for example, a well-established club token; historical data shows there’s always an opportunity during each World Cup cycle.

Of course, timing your entry and managing your position size are critical. This time, I’m not going to just sit on the sidelines.