They’re not just codes—they’re more like banners, representing your sense of community identity, cultural belonging, and even hinting at your vision for the future.
A “Cultural Event” Sparked by a Naming Contest
On October 20, the official X account of a certain public chain retweeted a post, officially confirming its Chinese name—索拉拉 (Suǒlālā). At first glance, it might seem like just a brand localization move, but against the backdrop of the current global crypto craze for Chinese culture? This is a big deal.
How did this name come about? It was suggested by X user @muper (also known as @easytopredict) during a naming contest organized by Trends.fun founder Mable. His explanation is quite interesting: “索拉拉” symbolizes the spirit of developers on this chain who are constantly building and full of creativity.
If you think about these three characters—the transliteration is spot on, it rolls off the tongue, and the best part is the repetitive structure. In Chinese, reduplication naturally carries a lively, upward energy, which is a perfect match for this chain known for its speed and innovation.
Foreign Degens Learning Chinese? Now That’s Hardcore
On the surface, the official adoption of “索拉拉” looks like a smart localization move. But in reality? It taps into a fascinating cultural phenomenon in the crypto world—the global explosion of Chinese Memes and the resulting wave of “global players learning Chinese.”
In past years, the narrative in the crypto market was basically dominated by English-speaking communities. But recently, things have changed dramatically. Look at those meme coins—Pepe, WIF—they’ve repeatedly made miracles under the push of the Chinese community, whose cohesion and money-pulling power are truly impressive.
This unique playstyle led by the Chinese community has made investors worldwide realize: Don’t understand Chinese? You might miss out on the next big wealth opportunity.
So, a magical scene has emerged: countless foreign players have started frantically learning Chinese. They’re desperate to understand those Chinese memes full of puns, homophones, and cultural references. From “City不City” to “She young young,” and the recent viral hits like “币安人生” (Binance Life) and “客服小何” (Customer Service Xiao He), all sorts of quirky slogans have become their study materials.
Just imagine foreign degens studying pinyin charts to crack Chinese memes—it’s a surreal sight.
Cultural Resonance: The New Battlefield of Web3
What’s behind this Chinese craze? It shows the skyrocketing influence of Chinese users in the global crypto ecosystem and reflects that Web3 is shifting from “one-way Western output” to a new stage of “multicultural fusion.”
The current crypto market is increasingly focused on regional operations, and launching a Chinese name now is a brilliant move. Why?
The Chinese-speaking market has the world’s most active retail investor base, the densest developer communities, and a rapidly maturing DeFi and NFT ecosystem. More importantly, Chinese memes have become the new language of global crypto culture. Want to go viral? You have to understand the Chinese context first.
From “Solana” to “索拉拉,” it’s not just a symbolic change. It’s more like a declaration—we embrace cultural diversity and proactively integrate into the Chinese Web3 ecosystem.
Whoever Understands Community Culture, Wins the Future
The global crypto narrative is decentralizing, and that’s the trend.
In this new landscape, whoever truly understands and respects the language, culture, and emotions of local communities will have a better chance of breaking through in the next cycle.
This public chain has clearly taken the lead in cultural resonance. With a catchy Chinese name, it’s telling everyone: in the world of Web3, cultural identity and technological innovation are equally important.
After all, what can make foreign degens work so hard to learn Chinese? Besides the promise of wealth, it’s also a genuine respect for multiculturalism.
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
4 Likes
Reward
4
2
Repost
Share
Comment
0/400
QuorumVoter
· 12-05 02:35
The name Solala is really well-chosen; it's much better than those awkward transliterations. It feels like the crypto space finally has a bit of Chinese aesthetic sense.
View OriginalReply0
SnapshotBot
· 12-05 02:33
The name Solala is indeed interesting, but to be honest, the trend of naming in the crypto space is getting more and more competitive.
The fact that just a Chinese name can spark a cultural war is a bit much, but it does reflect the rising presence of Eastern developers.
From Solana to Suolala: The Web3 Culture War Behind a Chinese Name
Names have never been simple in the crypto world.
They’re not just codes—they’re more like banners, representing your sense of community identity, cultural belonging, and even hinting at your vision for the future.
A “Cultural Event” Sparked by a Naming Contest
On October 20, the official X account of a certain public chain retweeted a post, officially confirming its Chinese name—索拉拉 (Suǒlālā). At first glance, it might seem like just a brand localization move, but against the backdrop of the current global crypto craze for Chinese culture? This is a big deal.
How did this name come about? It was suggested by X user @muper (also known as @easytopredict) during a naming contest organized by Trends.fun founder Mable. His explanation is quite interesting: “索拉拉” symbolizes the spirit of developers on this chain who are constantly building and full of creativity.
If you think about these three characters—the transliteration is spot on, it rolls off the tongue, and the best part is the repetitive structure. In Chinese, reduplication naturally carries a lively, upward energy, which is a perfect match for this chain known for its speed and innovation.
Foreign Degens Learning Chinese? Now That’s Hardcore
On the surface, the official adoption of “索拉拉” looks like a smart localization move. But in reality? It taps into a fascinating cultural phenomenon in the crypto world—the global explosion of Chinese Memes and the resulting wave of “global players learning Chinese.”
In past years, the narrative in the crypto market was basically dominated by English-speaking communities. But recently, things have changed dramatically. Look at those meme coins—Pepe, WIF—they’ve repeatedly made miracles under the push of the Chinese community, whose cohesion and money-pulling power are truly impressive.
This unique playstyle led by the Chinese community has made investors worldwide realize: Don’t understand Chinese? You might miss out on the next big wealth opportunity.
So, a magical scene has emerged: countless foreign players have started frantically learning Chinese. They’re desperate to understand those Chinese memes full of puns, homophones, and cultural references. From “City不City” to “She young young,” and the recent viral hits like “币安人生” (Binance Life) and “客服小何” (Customer Service Xiao He), all sorts of quirky slogans have become their study materials.
Just imagine foreign degens studying pinyin charts to crack Chinese memes—it’s a surreal sight.
Cultural Resonance: The New Battlefield of Web3
What’s behind this Chinese craze? It shows the skyrocketing influence of Chinese users in the global crypto ecosystem and reflects that Web3 is shifting from “one-way Western output” to a new stage of “multicultural fusion.”
The current crypto market is increasingly focused on regional operations, and launching a Chinese name now is a brilliant move. Why?
The Chinese-speaking market has the world’s most active retail investor base, the densest developer communities, and a rapidly maturing DeFi and NFT ecosystem. More importantly, Chinese memes have become the new language of global crypto culture. Want to go viral? You have to understand the Chinese context first.
From “Solana” to “索拉拉,” it’s not just a symbolic change. It’s more like a declaration—we embrace cultural diversity and proactively integrate into the Chinese Web3 ecosystem.
Whoever Understands Community Culture, Wins the Future
The global crypto narrative is decentralizing, and that’s the trend.
In this new landscape, whoever truly understands and respects the language, culture, and emotions of local communities will have a better chance of breaking through in the next cycle.
This public chain has clearly taken the lead in cultural resonance. With a catchy Chinese name, it’s telling everyone: in the world of Web3, cultural identity and technological innovation are equally important.
After all, what can make foreign degens work so hard to learn Chinese? Besides the promise of wealth, it’s also a genuine respect for multiculturalism.