- GameStop rolled out its Bitcoin treasury strategy at the start of this month after the chief executive officer, Ryan Cohen, met with strategy chair Michael Saylor.
- The corporate crypto treasuries increased in popularity over 2024 and early 2025, with firms looking for exposure to Bitcoin
GameStop has shifted its complete Bitcoin treasury to Coinbase Prime, igniting anticipation that the video game retailer may be planning to sell its BTC holdings at the time of current market volatility
As per the blockchain intelligence company CryptoQuant, GameStop transferred all 4,710 BTC, estimated at over $420 million, to Coinbase’s institutional trading platform on January 23, a shift the firm defined as probably to sell
CryptoQuant asked through a post on X: ‘Does GameStop throw in the towel?’ It also mentioned that such moves are normally linked with preparation for liquidation or custody reorganisation
If GameStop had to sell its Bitcoin at the current price of around $90,800, the firm would report an estimated $76 million loss. The retailer collected its BTC position at an average purchase price of around $107,900 for one BTC, taking the overall investment to over $500 million at the time
The Increased Popularity
GameStop rolled out its Bitcoin treasury strategy at the start of this month after the chief executive officer, Ryan Cohen, met with Strategy chair Michael Saylor, talking over how corporate Bitcoin holdings could be structured
At the time of writing, GameStop hasn’t officially accepted it, but the move indicates an imminent sale. The blockchain move came up with a regulatory filing at the start of this week indicating that Ryan Cohen bought an additional 500,000 GME shares, worth more than $10 million
GameStop shares increased by over 3% after the disclosure. The comparing actions and surging equity exposure while certainly suppressing crypto exposure have added anticipation that GameStop may assess its digital asset strategy once again
The corporate crypto treasuries increased in popularity over 2024 and early 2025, with firms looking for exposure to Bitcoin as a balance-sheet reserve asset. Although, a lot of firms witnessed share price volatility accelerate in late 2025 as BTC retraced from record highs
Highlighted Crypto News Today:
Against the Odds: Livepeer (LPT) Defies a Slumping Market With a 20% Run
Disclaimer: The information on this page may come from third parties and does not represent the views or opinions of Gate. The content displayed on this page is for reference only and does not constitute any financial, investment, or legal advice. Gate does not guarantee the accuracy or completeness of the information and shall not be liable for any losses arising from the use of this information. Virtual asset investments carry high risks and are subject to significant price volatility. You may lose all of your invested principal. Please fully understand the relevant risks and make prudent decisions based on your own financial situation and risk tolerance. For details, please refer to
Disclaimer.
Related Articles
Solana Holds Key Support as Bitcoin Rally Lifts Crypto Market
Solana's price remained above $80 amid rising Bitcoin values, contributing to a broader crypto market recovery with a capitalization of $2.35 trillion. Institutional demand and easing geopolitical tensions supported this growth, while Solana led in decentralized finance activity, recording significant DEX and stablecoin volumes in March.
CryptoNewsLand1h ago
Bitcoin Treasury Company Strategy Split: Nakamoto Holdings Cuts Its Position to Take Profit, Strategy Holdings Remain Unchanged
On April 3, under market pressure, Bitcoin Treasury Company adopted different strategies: Nakamoto Holdings sold 284 bitcoins to adjust its balance sheet, while Strategy kept 762,000 BTC untouched. New Hampshire plans to issue Bitcoin-backed municipal bonds, expected to raise $100 million. CoinShares merged with Vine Hill Capital and listed on Nasdaq.
GateNews1h ago
In the past 24 hours, liquidations across the entire network totaled $136 million, with both longs and shorts getting squeezed.
According to CoinGlass data, on April 3 the total crypto market liquidation amount within 24 hours reached $136 million, affecting 91,285 people. Of this, BTC and ETH liquidations were $33.7147 million and $23.7248 million respectively, and the largest single liquidation was $8.9259 million.
GateNews2h ago
