Just finished skincare and my face feels much better. As I was lying there, I was thinking, being a KOL and skincare are really very similar.
Neither can be achieved overnight; you have to persist every day and maintain a steady output over the long term. Skincare requires good cleansing and consistent moisturizing—you can't just do it for three days and then slack off. The same goes for content creation: you need to focus on your niche, continuously bring useful things to your followers, rather than just messing around. Being a KOL isn't about how glamorous it looks; it's about genuinely putting in effort, truly helping others. That trust is the most valuable. Just like skincare is about treating yourself well, running an account is about treating everyone who is willing to watch and trust me with care. Take it slow, focus a little more, be more down-to-earth—that's better than anything else.
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Just finished skincare and my face feels much better. As I was lying there, I was thinking, being a KOL and skincare are really very similar.
Neither can be achieved overnight; you have to persist every day and maintain a steady output over the long term.
Skincare requires good cleansing and consistent moisturizing—you can't just do it for three days and then slack off.
The same goes for content creation: you need to focus on your niche, continuously bring useful things to your followers, rather than just messing around.
Being a KOL isn't about how glamorous it looks; it's about genuinely putting in effort, truly helping others. That trust is the most valuable.
Just like skincare is about treating yourself well,
running an account is about treating everyone who is willing to watch and trust me with care.
Take it slow, focus a little more, be more down-to-earth—that's better than anything else.