By the end of 2025, the size of the wealth management market will reach 33.29 trillion yuan, an increase of 11.15% compared to the beginning of last year.

Recently, the Banking Wealth Management Registration and Custody Center released the “China Banking Wealth Management Market Annual Report (2025)” (hereinafter referred to as the “Report”). The report shows that by the end of 2025, the outstanding scale of the wealth management market reached 33.29 trillion yuan, an 11.15% increase from the beginning of the year; throughout 2025, wealth management products generated 730.3 billion yuan in returns for investors, with an average yield of 1.98%. More investors are entering the banking wealth management market to “mine for profits.” By the end of 2025, the number of investors holding wealth management products reached 143 million, a 14.37% increase from the start of the year.

As of the end of 2025, the outstanding scale of the banking wealth management market was 33.29 trillion yuan, up 11.15% from the beginning of the year. There are 159 banking institutions and 32 wealth management companies with a total of 46,300 existing wealth management products, a 14.89% increase from the start of the year. Among them, the outstanding scale of wealth management companies was 30.71 trillion yuan, a 16.72% increase from the beginning of the year, accounting for 92.25% of the entire market, highlighting the market dominance.

Looking at the overall trend throughout the year, the market size showed a “V” shape with a sharp increase, especially in the second half of the year. At the beginning of 2025, the outstanding scale of wealth management products was 29.95 trillion yuan. By the end of March, it decreased to 29.14 trillion yuan, then gradually increased each quarter, reaching 33.29 trillion yuan by the end of the year. In November, the market size briefly reached 34 trillion yuan, with a slight adjustment at year-end.

Along with the growth in market size, the number of investors in the wealth management market also steadily increased, indicating continued growth in market participation. By the end of 2025, the number of investors holding wealth management products reached 143 million, a 14.37% increase from the beginning of the year. Among them, individual investors numbered 141 million, accounting for 98.64%, remaining the main participants; institutional investors numbered 1.94 million, accounting for 1.36%.