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## [TL；DR]: 
The development of the TON public chain has experienced ups and downs, but recently, it has been stimulated by news such as the Telegram advertising platform announcing the use of the TON blockchain for payment and withdrawal, resulting in a significant increase in the price of TON tokens. Meanwhile, it has also brought popularity to other ecosystem projects in the TON chain and increased some tokens.

With the massive user base of Telegram, many social, gaming, and other TON chain projects are flourishing.

With the further deepening of ecosystem integration, TON will leverage Telegram's massive user base and more fun DAPPs, which may usher in an ecosystem explosion.

## Introduction
With the continuous heating up of the market, a new round of the bull market has begun. In this magnificent public chain competition, how to break through the encirclement and demonstrate its unique advantages has become an urgent problem for each project party to solve.

In this context, as an official technology partner of Telegram, TON has demonstrated strong competitive potential with its massive traffic advantage and ecosystem vitality. This article will provide a detailed introduction to TON.
 
## The Open Network has Experienced Twists and Turns, Making a Strong Breakthrough
TON, as the abbreviation of The Open Network, and its native token TON have recently gained astonishing market attention with strong growth.
According to Gate.io's data, the TON token hit a trough of approximately $0.99 in early June 2023, followed by a strong rebound, and has since risen to the $5-$6 line, leading the market with an increase of up to 500%.
 ![](https://gimg2.gateimg.com/image/article/17121386441.jpg)
Source: Gate.io
 
As of the writing date, the on-chain TVL of TON has only risen to $96.78M, but its market value has exceeded $17B, ranking 8th in the cryptocurrency market value ranking (excluding stablecoins).
![](https://gimg2.gateimg.com/image/article/17121387242.jpg)
Source: DeFiLlama
 
In fact, the development starting point of TON can be traced back to 2018. The Open Network was carefully designed and created by the highly anticipated Telegram team, aiming to be a fully decentralized Layer 1 blockchain that combines scalability, sharding performance, fast transaction speed, low transaction costs, and user-friendly applications.

However, TON's development has not been smooth sailing. In 2020, the Telegram team had to settle with the SEC due to legal disputes accusing it of issuing unregistered securities, resulting in the project being temporarily suspended.

Fortunately, community developers saw TON's potential and took over the project, giving it a new name—The Open Network—and continuing to push it forward.

TON's technical logic is centered around high-speed applications, and its transactions are directly linked based on messages, supporting point-to-point communication. The dynamic multi-shard architecture provides strong support for the scalability of its applications.

TON adopts a Proof of Stake (POS) mechanism, and TON tokens play an important role in the ecosystem for paying transaction fees, processing settlement payments, and verifying transactions. According to TON's basic parameters, its annual inflation rate is controlled at about 0.6%, demonstrating a robust economic model.

But by the end of December last year, TON's development had encountered another setback. His official Twitter account @ton_blockchain has been banned for unknown reasons, causing some inconvenience to the community.

Despite this, the development momentum of the TON ecosystem has not been significantly affected. On March 20 of this year, the <a href="/price/toncoin-ton" target="_blank" class="blog_inner_link">Toncoin</a> Foundation announced a major distribution plan, marking the substantial development of the TON ecosystem.

After the announcement of this news, investors' interest in TON surged again, and the price of the TON coin quickly rose by 10% on the same day.
Recently, Telegram's advertising platform announced that it would use the TON blockchain for payment and withdrawal, which not only drove up the price of TON tokens but also brought about the popularity of other ecosystem projects in the TON chain and increased some tokens.
 
## Explore Trending Projects in the TON Ecosystem
In the dynamic ecosystem of TON, many track applications, especially social and gaming projects with natural traffic advantages, are flourishing, jointly promoting the prosperity and progress of the ecosystem.
### FISH
FISH is the first meme coin project on the TON blockchain, designed with community engagement and entertainment as its core.
![](https://gimg2.gateimg.com/image/article/17121387803.jpg)
Source: tonfish.io
 
Users can obtain FISH tokens in various ways and hold them for interaction with the ecosystem through trading, collecting NFTs, or participating in community activities.

The uniqueness of FISH lies in its introduction of two sets of NFTs, including TON ROCK COLLectiON and TON FISH BOX COLLectiON, which add tangible value to the ecosystem. As a symbol of experimentation and creativity on the TON blockchain, FISH quickly attracted the crypto community's attention.

### Notcoin
Notcoin is a representative project in the TON ecosystem. Although classified as a game in the Tapp center, its functionality tends to be more like an advertising tool or a diversion tool with gameplay.
 ![](https://gimg2.gateimg.com/image/article/17121388064.jpg)
Source: @thenotcoin
 
NOTCOIN fully utilizes Telegram's traffic advantages and social characteristics, allowing users to earn points rewards through simple operations such as clicking buttons and completing tasks. At the same time, users can also earn more points by inviting other users or directing to different applications, as well as joining teams and directing to various channels.

It is worth noting that over 95% of users in NOTCOIN come through recommendations, which fully demonstrates the powerful power of social interaction in attracting users.

### Egg Fight Club
Egg Fight Club is an innovative game that combines combat, strategy, and collectibles.
 ![](https://gimg2.gateimg.com/image/article/17121388325.jpg)
Source: @EggFightClub
 
Players can collect and cultivate unique "egg" characters, form a powerful battle lineup, participate in real-time battles, and experience thrilling and intense combat pleasure. The game emphasizes the fun of collecting and provides a variety of characters for players to explore.

In addition, the social attributes based on Telegram make this game naturally equipped with rich social functions, allowing players to communicate and collaborate with other players to explore the game's mysteries together. This not only increases the interactivity of the game, but also allows players to make more friends in the game.
### STONE.fi
STON.fi is a relatively mature DEX on the TON chain, which uses advanced AMM (Automated Market Maker) mechanisms for trading, achieving almost zero-cost operation experience. At the same time, the slippage is extremely low, and the interface design is simple and intuitive, making it easy for users to get started.
 ![](https://gimg2.gateimg.com/image/article/17121388546.jpg)
Source: SONT.fi
 
Presently, STON.fi supports the trading of 20 types of assets, including TON, jUSDT, WTON, etc., covering a variety of mainstream and potential currencies. At the same time, it also supports liquidity pledges for about 30 asset trading pairs, providing users with more value-added channels.

It is worth mentioning that the TVL on STON.fi has approached $400M, which fully demonstrates its strong appeal in the market and high trust from users.
 
## TON Chain Takes a Unique Approach and Focuses on Social and Gaming Tracks
The rise of TON does not rely on traditional DeFi paths but has emerged through strategies that continue to deepen user experience, social interaction, application tools, and gaming.

The project team cleverly utilized Telegram's vast Web2 user base, and through innovative methods such as embedded native wallets and mini-games, TON successfully attracted many users to participate, and achieved significant results by integrating social, NFT, and other elements.
 ![](https://gimg2.gateimg.com/image/article/17121388877.jpg)
Source: ton.org
 
Recently, with the news of Telegram announcing the use of TON to handle advertising revenue and seeking an IPO, TON's coin price has rapidly risen, and its on-chain activity has significantly increased. Its resilience and vitality have been continuously verified.

However, while the TON ecosystem is rapidly developing, it also faces some challenges. Some Altcoin projects attempt to replicate the successful model on <a href="/price/ethereum-eth" target="_blank" class="blog_inner_link">Ethereum</a>, but due to a lack of in-depth investigation into the special market demand of TON, the token community and transaction volume of these projects have not reached the expected level. In addition, the TON ecosystem is currently unable to be friendly and compatible with EVM, nor has it been able to launch native stablecoins, which has led many cryptocurrency users to remain wait-and-see, and the speed of capital inflows has not yet formed a scale.

Nevertheless, we are still full of expectations for TON's future. With the continuous development of the Telegram Web App ecosystem, more projects will enter the TON ecosystem, bringing a richer range of application scenarios. We look forward to seeing TON launch more innovative applications based on leveraging the advantages of Telegram applications, such as offline instant payment, native USDT support, and social scene integration.

Overall, the TON ecosystem has demonstrated strong vitality and broad development prospects. Although Telegram's early team was no longer directly involved in the development, TON's core developers and community still maintained close cooperation with Telegram to jointly promote the ecosystem construction of The Open Network.

It can be foreseen that with the further deepening of ecosystem integration, TON will leverage Telegram's massive users and more interesting and fun DAPPs to usher in a more brilliant future, becoming a truly open network connecting different regions, ecosystems, and applications.



<div class="blog-details-info">
<div>Author:**Carl Y.**, Gate.io Researcher
<div>Translator:Joy Z.
<div class="info-tips">\*This article represents only the views of the researcher and does not constitute any investment suggestions.
<div>\*Gate.io reserves all rights to this article. Reposting of the article will be permitted provided Gate.io is referenced. In all cases, legal action will be taken due to copyright infringement.
</div>

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What sparks can the Web2 traffic of up to 1 billion users collide with easy-to-use social, blockchain, and other Web3 projects? This article will explore the recent development history, competitive advantages, and eco_ prospects of popular TON chains.

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Analyzing the Trending TON Chain: Explore the Gathering of a Billion Users with Eye-catching Social GameFi